Amazon is not only in Indiabbut worldwide it is a name that does not need any real introduction. Amazon is the largest e commerce website in the world the second largest OTT platform, most of the people know the curse of UPI payment but this is not the real business of Amazon company. Listen carefully to what I am saying most of us do not even know what the actual business of the company is according to the calculations of 2023 there are 115 companies under Amazon but the point here is that even if Amazon has so many companies 75 percentage of the profits of Amazon comes from only one company but apart from all this Amazon company which started in a small room online in 1994 explained their business in many countries and bought many more companies today it has grown to a one point four trillion dollar company which means more than 110 lakh crore rupees, but how did all this become possible today I am going to tell you what strategies he is using to succeed in every business he enters Jabbe Josh who works as an ordinary employee in an investment bank in America.
At the same time the Internet revolution started worldwide that is the use of the Internet is increasing and every company and business is shifting from offline to online. After getting fixed he resigned from his job put some books in a small room and created a website to sell them online. Reliance dot com is not the same. If you create a website online and create a channel if it is not easy to remember the name given to it is very difficult to succeed in that business. So the dot com that noticed this was changed to amazon dot com because there is a big forest and also a river in America with the name of Amazon so if you give the same name to your company it will be recognized very easily among the customers so finally Amazon which started online with book money slowly cashed in the demand coming from the customers. How did they start selling every product online after a few years Amazon which started with only book money online today has become an everything store selling about 35 million types of products.
Many people know that it is a commerce company but the profit of Amazon company from this commerce business is very little because Amazon has many other businesses in its hands the most profitable business for amazon is Amazon Web Services. In this world only Amazon company controls the internet you order food online book tickets and even book a room in a hotel. It seems to Amazon company because of this it has turned it into a super power. Some people do not know and some people may not know so first of all what Amazon Web Services does see how a memory card is needed to store data in a mobile phone and every company in this world needs a storage system to save their personal data and customer data in the cloud. Building your own infrastructure for the cloud services you need to store services called services is a very costly undertaking. So all of them also pay to the companies that provide these cloud services and hide their data like Amazon company number provides these crowd services to 33 percentage of the companies in the world that is data storage
For example Facebook Linked in Twitter Mc Donors big farm companies as well as Tata Motors and Indian companies like Zomato also have Amazon services not only private companies even government agencies are using Amazon services to store their data. But what nobody knows here is that every company that competes with Amazon indirectly depends on Amazon. Let us say how do you want to say. Every company that competes with Amazon also depends on Amazon to sell their products online or to store their data through aws. Let us take an example many of us think that Amazon and Necklace compete with each other but what nobody knows here is that even Netflix company also relies on Amazon to store their data now do you understand how powerful a company AWS Amazon has created for all the companies in the position if you have used any product or service of the Amazon company then you have entered this eco system what Amazon is doing here is that it provides all the products and services and you need and locks you in the system without going to the company outside for any service.
And all the online shopping is done on the Amazon website saying that there will be free delivery if you have a train number ship you will get a discount in Amazon Pay when you use services like Uber. So for payments then Amazon is used for payments. Finally if Prime is available you use Amazon in OTT platform too looking at this it seems that the customers have a lot of benefit but with this one Prime membership Amazon locks customers in its eco system and exposes them to the products and services of other companies. If you do not want to see it think for yourself. Amazon company promotes this prime number even more than their products and services because this prime number ship is like an entry ticket for this company to enter more eco but this product service eco system is the only one that follows the strategy of Amazon not only the company but also Apple company which manufactures costly phones as well as Jio in present India also creates similar eco system. Alexa is seen by many as a music player or a voice assistant
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