Google, Amazon, Flipkart, Zomato, Food, Panda, Your Ola, You have heard the names of these online companies Afcourse and you have used them but many of you are interested in knowing how these companies earn money. What I am going to tell you about today first I will tell you about Amazon and Flipkart because almost many people shop in these two before these two e-commerce companies come we have to go to the shop to buy something. There is also the possibility of cheating us. In 1994 the Amazon company was started in America in 1994 to solve such problems. The only thing this company does is to sell products on the Internet. The company does not sell products directly. Those who sell in shops are difficult. Amazon connects those who sell. It is not possible to sell the goods by putting a price because there are many sellers here who put a little lower price than him then he is afraid to buy from the seller who has less place so there is heavy competition between the sellers so they cannot sell the goods by putting a high price. They were working in Amazon Bangalore and that’s when they got an idea to launch a company like Amazon in India. In 2007 with an investment of 2 lakhs they worked hard with the two computers they had and made a website called Flipkart. Initially they only sold books on Flipkart then they started selling all the small items. In 2013 Amazon Company entered India. The leader is Flipkart Mitra Jawan Phone Pay This is the company Sunny Flipkart We bought Flipkart.
So how does Amazon and Flipkart get money You commission on the website goes to Amazon the rest amount goes to the seller The commission that goes to Amazon is called referral fee This referral amount is the category of the product It will change accordingly For example in the website there is a phone cost 10000 rupees out of which 5% that is 500 rupees goes to amazon and 100 rupees goes to shipping and the rest comes to 9400 in this way amazon and flipkart company gets money if someone buys the product with your given product link then referral percentage to amazon Amazon will also share some percentage with you. The links you create will be given to you. If you want to create your own products you have to register in either the Amazon associate programs or the Flipkart program. Price and websites get money only through such links. When you compare the price on any website if you click on it and protect it then that price company website will get money in the form of a certain percentage, so online companies like Amazon and Flipkart will get money rules not accepted According to Indian Rules the price of manufacture should not be higher than the amount shown above. When Amazon once sold to very few places, some offline sellers even filed cases against them in court. Since then Flipkart and Amazon have stopped giving mobile phones for big billion one rupees and now you would think that Amazon and Flipkart will get a lot of profits by filing cases for the reason that they once gave mobile phones for big billion one rupees but it is wrong in 2017.
Flipkart got a loss of 8500 crores and Amazon got a loss of 5000 crores. And You may think that what is the benefit of giving discount to them. If the price is lower online compared to the outside shop then you prefer to buy online. Once you buy something online next time if you want to buy something again, you check whether there are offers online. If there are offers you will buy online. Because you have experience your brain will prefer to buy online in this way more customers can be attracted to online shopping with discount so even if they get losses now they will have more customers in the future so they will get more referral fee, then they will get profits. Delivery boys 12,000 to 18,000 for some They pay a fixed amount of up to 15 rupees per delivery to some people and there are around 60 deliveries per day. In this way Amazon and Flipkart do delivery boys so this is the business models of Amazon and Flipkart next Ola Uber these two online public transport company once these two companies did not expect profits these two companies used to incur losses because these two companies make more money than how much money passengers pay for a ride What drivers are paid is when one cabs you with offers even if they do not give you offers from the next you will prefer to travel in cabs if offers are given customers will prefer to use their companies, then they will also be happy. The trend has changed and now these two companies have also reduced the money given to the drivers
That is why now these two companies have started getting light profits. Actually how much money is given to the driver for one right I will tell you these things now. Some people drive their own cars. Some people hire drivers to drive them. From 25 thousand fixed emi car owners pay car but after all the expenses you will get 50 thousand to 80000 per month that is about 2000 to 5000 rupees per day income is based on how many hours we work in a day and how many days in a month we work thousands of rupees EMI Then the car will be yours in two years. The owner and your company can survive only through that commission. If the driver has an Ola sticker or an Uber sticker on the car otherwise the companies will not give incentives to the drivers and do the rights. So this is how the business models of Uber and Ola are. Vahveesh Agarwal and Ankitabhati started this company. One day he took a car on rent from Bangalore thinking that he would go to another city. In the middle of the road, there was a small fight between the driver and Bhavish over the money to be given for the rent. Then the car driver left Bhavish in the middle and left immediately. In order not to happen he immediately started the Ola company with his friend and then expanded to all the cities. Next online food delivery companies like Zomato Food Panda Swiggy are used maximum in number cities. Why are they displayed first because those restaurants give money to the app so some food delivery apps get it through advertising.
And 7 to 14% of the food item price you see the commission goes to the food delivery apps and the rest amount goes to the restaurants to the delivery boys for one delivery. Minimum 10 will be given and money will increase as the distance increases. 20 rupees 30 rupees will be given for each delivery. You may get a doubt that what is the benefit for them by giving all this for free. Google has a lot of benefit by giving it for free. You know that you can search on Google for free. You have searched for any mobile on Google. The data that you have searched for mobile is stored by Google. I have a mobile company. I paid some money to Google and gave advertisement about my mobile company and now Google displays my mobile company ads to those who search about mobiles. So in this way Google earns money with the search given to you for free so if you put any ads you will get ads depending on what you search in Google, and Google will also give you Gmail for free and in that Google will display ads in the promotion steps. If you search about any item on Amazon, Google sends you an advertisement through promotions stop in Gmail or when you read an article on any website that website shows an advertisement about the items you have set on Amazon. So in this way Google earns money. They like to give ads on Google because for example I have a laptop company, I paid some money and gave me an ad about the company laptop on TV how many people saw it TV people show us statistics I think out of those lakhs of people there are some uneducated persons, so they will not use this ad. A few people may not be interested in a laptop. Out of those lakhs only a few people have a laptop. If a laptop is interested then showing it to the other 80,000 people who are not interested is a waste. That means the money that I have shared with the TV people to show my company’s laptop to those 80,000 people has also been wasted.
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